Market Research
Numeric Distribution
We analyze the availability of your brand or products on a store-by-store basis, identifying the wholesale channels that distribute them.
Weighted Distribution
By incorporating segmentation data, we identify high-value stores and guide you on effectively reaching them.
Exhibition, Visibility, and Promotions
We assess the execution of activation plans within the channel to maximize your impact at the point of sale.
Pricing
Our studies cover both the public selling price and the acquisition cost for shopkeepers.
Ideal Distribution Selection
We assist
in identifying distributors with optimal distribution levels for each locality.
Portfolio Segmentation
Define the
ideal product portfolio for each store type based on their specific
characteristics.
